Ever considered a career in marketing?

If you haven’t, perhaps now is the best time to evaluate your job options.

Marketing and advertizing professionals, including managers, have a pretty strong job outlook, with projections of a 6% surge in demand for these roles over the next few years, according to the U.S. Bureau of Labor Statistics.

The marketing services industry offers some of the most lucrative careers and jobs, provides a steady base of remote jobs and opportunities (being one of the most popular industries to find remote work), and is one that is easily accessible, even if you don’t have a degree.

For example, there are countless free courses, certificates, and training materials that you can access online, from reputable sources including HubSpot, Semrush, Google Career Certificates, and Coursera, which enable you to have successful learning outcomes and land high-paying marketing jobs such as a digital marketing manager or social media manager, which pay average salaries of more than $100,00o annually.

Recently, a new study was released by experts at Linkee.ai, which was conducted to rank the fastest growing jobs in marketing. Each of these fastest growing jobs have pay exceptionally well, and on average you can expect to earn more than the U.S median salary of $59,000.

Some noteworthy highlights from the researchers include:

• AI marketing assistant, one of the newest marketing jobs on the scene, is the fastest growing job in the marketing industry—with a projected 21% job growth.
• Marketing assistants are in the top three marketing jobs with the most job listings in the U.S., with over 58,000 vacancies on Glassdoor alone.
• Market research analysts have the lowest unemployment rate in the industry, standing at 3.2%.
• “Marketing manager” is the most-searched-for marketing job, with Google searches reaching more than 220,000 in a month.

Top 10 Remote Marketing Jobs In 2024

Below are each of the marketing jobs, coupled with their salaries (from analysis of the study), listed below:

1. Remote AI marketing assistant ($46,100 to $68,500)
2. Remote search engine marketing specialist ($57,800 to $76,800)
3. Remote marketing assistant ($39,442 to $45,000)
4. Remote market research analyst ($49,980 to 68,230)
5. Remote marketing strategist ($64,440 to $86,261)
6. Remote channel marketing manager ($68,446 to $91,295)
7. Remote merchandiser ($55,707 to $76,450)
8. Remote event marketing manager ($50,000 to $108,000)
9. Remote product marketing manager ($122,553 to $157,243)
10. Remote marketing manager ($99,935 to $130,753)

AI Creates More Remote Marketing Jobs

The role of AI marketing assistant is proof that, although artificial intelligence is responsible for the removal of many jobs and radically shifting industries in a negative sense, it also has strong potential to create entirely new roles that would have been unheard of previously. This is one example of the World Economic Forum’s prediction that AI will replace 85 million jobs with 97 million new openings over the next few years, per its 2020 Future of Jobs report.

Additionally, AI opens up more career opportunities through its well-publicized use cases within the content marketing sector, especially with generative AI applications such as ChatGPT.

Industry professionals have already discovered multiple ways to integrate AI into their marketing workflows—from content creation, marketing strategy and planning, to SEO keywords, writing email and marketing copy, and everything in between. And there is a plethora of AI-enabled marketing tools available from traditional marketing platforms and apps, such as Canva, HubSpot, and Semrush.

An estimated 85% of companies expect their sales and marketing teams to benefit the most from AI implementation, according to a recent AWS survey. Consequently, they are currently on the look-out for fresh talent that is AI-savvy so they can have a competitive and efficient workforce.

Therefore, having AI skills, even at a basic level, or at least knowing how to integrate AI tools effectively into your marketing workflow, is a bonus for employers and enables you to fully take advantage of these new career opportunities and make more money while working remotely.

Who Is A Remote Marketing Job Suitable For?

Before making any career choices, it’s essential to not only consider the salary range, demand level, and growth opportunities, but you also need to think about how the role would align with your personality, personal goals, and core values.

A job in marketing would be suitable for you if you agree with most of the following:

• You have a background in creative roles such as visual design, the arts, or creative writing
• You have experience in sales, journalism, or customer support
• You have worked in research and business analytical roles
• You are constantly curious and like to be empathetic and understand others’ point of view—all the time
• You have strong communication skills
• You have a customer-focused mindset from your background in hospitality or leisure, for example

As you can see, marketing is suitable for many people from a wide range of backgrounds and industries, as these carry transferable skills and competencies that tie in directly to your responsibilities in a marketing job.

Perhaps it’s high time you consider marketing as one of your next remote career choices?