Topgolf has launched a brand-new golf club that is designed to make the game ‘less hard’.
In the world-renowned brand’s attempts to make the sport more accessible for all, Topgolf has designed and developed what they are aptly calling ‘The Sure Thing’, a new club that offers greater forgiveness to players of all ability levels.
The club is designed to help make the game much more enjoyable and easier for beginners and novices heading down to the range to hit a few golf balls.
‘The Sure Thing’ is available to use exclusively at Topgolf venues around the world and showcases the brand’s ambition to make the sport accessible to players of all abilities.
Topgolf’s senior director of international marketing, Michael Angelides, said on the new innovation: ‘The world needs more play in it and The Sure Thing offers a chance for all players to have fun at Topgolf, regardless of skill level.’
Topgolf has launched a brand-new golf club that is designed to make golf ‘less hard’
Aptly named ‘The Sure Thing’ the club is designed to help less-experienced players hit the ball more consistently
Designed in collaboration with iconic manufacturer Callaway, this bay-conforming, high-launch club is, as Topgolf say, ‘made for the everyday’
Designed in collaboration with iconic manufacturer Callaway, this bay-conforming, high-launch club is, as Topgolf say, is ‘made for the everyday’ and is officially not for sale. It is only available at Topgolf venues.
The club itself looks a bit like a regular driver but boasts several features, distinguishing it from a regular club, that allows players to swipe through the golf ball with greater confidence.
Firstly, ‘The Sure Thing’ features Topgolf’s proprietary ‘Chicken Wing Technology’ – an innovative design feature that assists players swipe the club through the air and add more power to their shots.
It also comes with an ‘enormous club face’ which is designed to help golfers make better contact with the ball, prevent miss-hits and offer greater forgiveness to less experienced players.
The club also comes with a shorter shaft, which is said to offer more control and comes with a 20-degree loft, helping players strike the ball up into the air and achieve optimum ball flights.
‘We want everyone to experience the thrill of making contact with the ball,’ Angelides added.
The club itself features an ‘enormous clubface’ which is designed to help players on misshits
It also features Topgolf’s ‘Chicken Wing Technology’ – an innovative design feature that assists players swipe the club through the air and add more power to their shots.
‘The Sure Thing takes us all back to our first memories of this incredibly difficult game. Making golf more attractive to more people goes hand-in-hand with making the game easier, and launching The Sure Thing club with beginners in mind is our way of helping to make that happen.’
The new clubs will are now available at the Topgolf venues in Chigwell, Watford and Surrey as well as Topgolf Glasgow.
The clubs also come in two sizes, suited for both junior players and adults, while left-handed clubs are also available too!
