On September 24, 2023, Taylor Swift started her time as an ardent Kansas City Chiefs supporter, starting her dating life with Chiefs tight end Travis Kelce from a private box in Arrowhead Stadium. Swift was dressed in a low-key attire, wearing a Dôen tank top, denim shorts, New Balance sneakers, and a Chiefs windbreaker in her history-making Eras Tour.
Her relationship time with the NFL has merely begun. While Swift seemed to pass up the Chiefs on their Christmas Day 2024 game, they have an excellent opportunity to return to the Super Bowl field once again in 2025. Here are every single game-day outfit the pop star has worn to cheer on the Chiefs.
Taylor Swift was seen attending the Chiefs vs. New York Jets game on October 1, 2023, with close friends including Blake Lively, Ryan Reynolds, and Hugh Jackman. Swift wore a black long-sleeve top and crystal embellished Area shorts, later adding a leather shacket by Gant over the top to celebrate Travis Kelce’s win. Swift told NFL commentators to focus on the players she was supporting.
Swift wore New Balance 550 sneakers in Chiefs colors, paired with Ksubi denim shorts, a New Era Chiefs windbreaker, and a white tank top from Dôen. She also sported Dôen in an Instagram post celebrating “local independent ladies” on July 4th, days before her Eras Tour and her romance with Kelce. The credit overlap was cute, and fans know it was intentional.
On October 22, Taylor Swift sported a shoppable outfit at SoFi Stadium, which included a ’90s vintage sweatshirt, pleated miniskirt, Reformation platform loafers, and Sézane socks. She later changed into Nike Air Force 1s with a bright red swoosh. Swift also wore a Cartier necklace and Maria Tash earrings, which added a collegiate and casual vibe that fans could easily copy.
Taylor Swift’s visit to Gillette Stadium was the main headliner because of her smile and wave despite the booing from Patriots fans and the Chiefs. She gets the last laugh because the Chiefs won, and her outfit was instructive; it had a custom plaid mini skirt, logo crewneck sweater, knitted Kut the Kit Beanie, and a Mejuri statement ring.
This Chiefs game outfit includes Louis Vuitton jewelry, Giuseppe Zanotti boots, affordable necklaces (one $128 and another $120), and a 1996 vintage T-shirt styled like a dress. For a look similar to Taylor Swift’s, visit West Side Storey, a Kansas City vintage shop that provided Swift’s one-of-a-kind mini. This style tip can be applied to oversize tees.
Swift’s bespoke Chiefs puffer jacket designed by Kristin Juszczyk, captured a few glances and went viral. Her entire outfit featuring Christian Louboutin boots and Manu Atelier bags earned her a half-step into the ranking in impact. Her name-and-number-ed, jacket commission just to show off Kelce’s number led the owner, Kristin Juszczyk, to increase orders on her designs as well as secure an official deal with the NFL.
For the January 21 AFC Playoffs, Taylor Swift wore a limited-edition red and white bomber jacket from sportswear brand GANT. The jacket, by Kilo Kish and with “Ivy League culture” and Americana colors, was seen by Swift at the AFC Playoffs. Not as revealing as the sweatshirts she previously wore, this bomber jacket spoke of team spirit and dressed her appropriately for the Chiefs’ dress code.
Taylor Swift chose a minimalist look for the New Year’s Eve showdown between the Kansas City Chiefs and Cincinnati Bengals on December 31, 2023. She chose an $850 bomber jacket by Jeff Hamilton and black pants, paired with Christian Louboutin ankle boots, a Louis Vuitton ring, and a The Row belt, despite her elaborate outfits at Arrowhead Stadium.
Taylor Swift shows off her high-low in a mid-season 2023 look featuring a box with a vintage ’90s-era Chiefs jumper juxtaposed against a luxury box with a Khaite mini skirt, and an affordable women-owned box with a Mejuri necklace and some Larroudé boots.
Swift’s October 12, 2023 outfit is part of a pattern she uses for Chiefs game ensembles. Her windbreaker is from Erin Andrews’ label, while her jewelry is from Travis Kelce. This designer credit marks Swift’s shift towards more opulent brands, but it also represents a more accessible moment, as it’s a small part of the overall look.
Swift wore her Chiefs colors to a game on Jan. 28, showing her support for Kelce and upvoting Gigi Hadid’s knitwear label. She accessorized with a Jacquie Aiche diamond signet ring, Wove x Michelle Wie West diamond tennis bracelet, gold ring with an enamel 87 jersey, and heart-shaped Foundrae charm with a “T” for Travis and Taylor. Her cashmere sweater and Christian Louboutin boots were a daytime luxury outfit, but her wearable nods to Kelce elevated them.
A 1990s coat turned up at a Chiefs-Tampa Bay Buccaneers game, so Swift’s collection of vintage Chiefs jackets grew. Sold on eBay for $169, the jacket was bought straight from the auction site by Swift’s stylist, where it will complement the singer’s Agolde shorts, Christian Louboutin cowboy boots, Dior saddle bag, and rare jewelry.
Taylor Swift wore a red quarter zip sweater and black skinny jeans with a Louis Vuitton knit, platform Alaïa boots, and Versace crossbody bag. She was also carrying hoop earrings from Dana Rebecca. The look is the perfect fit for any closet of a Chiefs fan.
Taylor Swift’s private box costume for the Kansas City Chiefs and Green Bay Packers game on December 3, 2023, includes ’80s Cartier Argrafe necklace, Stuart Weitzman boots, and Louis Vuitton mini skirt. The costume is more of a reflection of what she loves: luxury and how she supports her friends who run businesses. Her red teddy bear coat she bought for $2,400, which she has worn to many events, is made by Stella McCartney, the eco-friendly designer. Swift’s costume reflects her support for her friends and love for luxury.
Taylor Swift wore woman-owned brands like Hill House Home skirt and Gigi Hadid’s Guest in Residence jacket for the Chiefs’ 2023 Christmas Day game. She accessorized her look with chunky Prada loafers, Foundrae jewelry, and a red Polo Ralph Lauren sweater. Swift’s look was a gift to her fans with a Jennifer Behr bow and signature red lipstick.
Taylor Swift wore self-reference into her Super Bowl outfit: a Chiefs bomber jacket from WEAR by Erin Andrews, a black Dion Lee corset, and crystal-lined Area jeans. Christian Louboutin ankle boots, Shay jewelry pendants, and custom Travis Kelce-themed accessories, including a Judith Lieber clutch shaped like a football, completed the trophy-winning look. Self-reference love is evident throughout her look.
Swift was in a red-and-black CEO outfit and accessories during the Chiefs game against the Denver Broncos on November 10, 2024. Her corset, a design resembling Versace, came from a Victoria’s Secret sale rack. Her jewelry and timepieces added a nice touch to her checkered suit and elegant French twist: a $54,000 Louis Vuitton Tambour watch and ruby, diamond, and garnet jewelry from David Yurman, Effy, and Retrouvai. The outfit was not sporty, but Swift could have easily transitioned from the sidelines to the Universal Music Group boardroom.
For the game of the Chiefs vs New Orleans Saints, Taylor Swift donned a Vivienne Westwood set. This is plaid-on-plaid and comes with a draped top and pleated mini skirt. She sported drop logo earrings and carried a jacquard-print bag. That makes her the No.3 commitment for the designer and its jewelry. She accessorized herself with over $20,000 worth of gems-a vintage Cartier necklace and Effy ruby and diamond rings, as well as Jacquie Aiche bracelets and Maria Tash diamond earrings-all bedazzled with Midnights-glamour.
Taylor Swift’s private golf cart outfit for her tunnel walk at Arrowhead Stadium on December 21st was termed “rich.” She donned Charlotte Simone faux fur coat, Manolo Blahnik boots, Tod’s bag, and vintage Chanel hat in a rich texture game-day look. Oversized sleeves of Penny Lane coat covered two special pieces of jewelry: a diamond, garnet, and citrine ring by Stephanie Gottlieb, and an Effy Jewelry diamond ring.
Taylor Swift returned to the NFL for round two in September 2024, wearing her style signatures from her first season. She wore a bustier from Versace, hot pants by Grlfrnd, and Giuseppe Zanotti boots. Her jewelry was not overtly Chiefs-coded, but her denim-on-denim outfit had a sentimental element, as she wore the same corset top in a different fabric on one of her earliest NYC dates with Travis Kelce.
Also Read: Travis Kelce’s Christmas gift to Taylor Swift, which may not be what you’d expect, has been revealed after she missed his record-breaking touchdown
