Yorkshire’s outlet destination, Junction 32, has announced the relocation and expansion of sports retailer Sports Direct. The newly renovated 7,000 sq ft store, owned by international retail group Frasers Group, opened its doors on Friday, 7th June.
The new store promises an enhanced shopping experience, offering an extensive range of the world’s biggest sports and lifestyle brands, including Nike, adidas, Under Armour, Asics, and New Balance. It will feature Sports Direct’s renowned Running concept, making it easier than ever to find the latest running gear for all levels of runners. With specialist areas for men’s, women’s, and kidswear, the additions aim to elevate the shopping experience and enable shoppers to find new items with ease.
Sports Direct is committed to bringing top sports and leisure brands to key retail destinations across the UK and internationally, making Junction 32 an ideal hub for the new and revamped store. Ger Wright, Managing Director of Sports at Frasers Group, stated: “We are pleased to open the doors to our larger, elevated Sports Direct store in Junction 32. This opening demonstrates our dedication to expanding and investing in our store portfolio, as well as bringing the best sports and leisure brands and experiences to key retail destinations across the UK and internationally.”
He added, “As the leading destination for sportswear in the UK, and with the support of our major global brand partners, we continue to expand our retail portfolio on our journey to becoming the number one sports retailer in EMEA.”
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Rachel Scott, Head of Leasing at Global Mutual, commented: “Sports Direct has been integral to Junction 32’s retail mix. We are pleased to be welcoming a new and improved space where customers can browse the latest collections to find essential sports items, from clothing to accessories. The newly expanded store demonstrates our commitment to the sporting category at the centre, following continued demand. This is just one of many new retail developments we have coming for 2024.”
